Work/MVP · Web app

Douglas Insights started driving sales, a few months after project development and release by Voidweb

Douglas Insights е първият comparison engine за market research reports — свързва издатели и клиенти с custom заявки.

Market research comparison · United Kingdom
Company sizeStartup
CountryUnited Kingdom
ServicesWeb · UI/UX · Branding
FrontendNuxt.js (Vue)
BackendStrapi CMS
Timeline~6 months + iterations
Download the full case study (PDF)Process, deliverables and team structure — sent to your inbox.

On its way. If it doesn’t arrive in a minute, email contact@voidweb.eu.

Client introduction

Твърде много доклади. Няма ясен избор.

Many companies offer market research reports on similar topics. It is extremely hard for the end customer to choose an appropriate report when license price, author credibility, release date, and page count all compete for attention.

That prolongs decision time, lengthens the sales cycle, and costs publishers revenue. Douglas Insights set out to fix the comparison problem.

  • 01Turn an idea into a web application Capture a complex marketplace concept as a usable product.
  • 02SEO-focused frontend Win organic discovery for publishers and buyers.
  • 03Dual-sided product Serve both clients and publishers in one platform.
The process

Discovery, дизайн, после build.

We started with consultation sessions to lock the desired outcome, then spent three weeks on UI design. After approval, development followed on an SEO-focused frontend, a web app for clients and publishers, and a backend.

Voidweb proposed a custom solution after learning the details — and kept extending features after the first release.

01

Consult

Map outcomes for publishers and buyers.

02

Design

UI/UX and branding in a three-week design sprint.

03

Develop

Nuxt frontend and Strapi backend.

04

Launch

Ship the comparison marketplace.

05

Extend

Iterate on features after go-live.

Technology

Nuxt for SEO, Strapi for content.

Nuxt.js (Vue.js) was chosen because the platform is heavily SEO-focused. Strapi CMS powered the backend and content workflows.

Outcomes

Продажби месеци след пускане.

01

Revenue sooner

The platform started generating sales a few months after release.

02

Publisher adoption

Established publishers adopted the structure and started using it immediately.

03

Complex made manageable

A difficult marketplace idea shipped as a coherent product.

The main challenge was to convert our idea into a web application and Voidweb’s team listened to the complete idea and delivered it as we have expected.
Douglas Insights
Why it worked

Why Voidweb

After many Clutch.co calls, Douglas Insights chose Voidweb because the first conversation showed complete understanding of what they needed — with fair costing and commitment to quality.

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